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Personal Branding & Leadership: Brand Archetypes

Is your personality an archetype?  According to a definition in Wikipedia, in psychology, an archetype is a model of a person, personality or behavior.  Or, a generic version of a personality. Psychologist Carl Jung took archetypes a little further.  He claimed that in the archetypes, we recognize our own impulses, fears, desires and needs.  Archetypes [...]

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Personal Branding & Leadership: Brand Archetypes

Personal Branding & Leadership:  Brand Archetypes Is your personality an archetype?  According to a definition in Wikipedia, in psychology, an archetype is a model of a person, personality or behavior.  Or, a generic version of a personality. Psychologist Carl Jung took archetypes a little further.  He claimed that in the archetypes, we recognize our own [...]

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Personal Branding: The 4 C’s of Brand You

4 C’s of Personal Branding or Company Me, Inc. By Monica of ImageThat! In a previous article, we termed the phrase of personal branding as Company Me, Inc.  You are the CEO of Company Me, Inc. Clarity: This is the same as Imagine in The IMAGE Success System.  You will never Stand Out and Play [...]

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